In today’s globalised and interconnected world, it’s easy to question whether national culture still matters. With individuals increasingly shaped by multicultural experiences and global work environments, some argue that national culture is becoming less relevant. However, dismissing it entirely overlooks the profound ways it continues to influence identities, behaviours, and interactions in personal and professional settings.
Far from being a relic of the past, national culture remains a foundational framework that shapes how we perceive the world and navigate diverse environments. Understanding national culture provides critical insights for leaders managing international teams, professionals collaborating across cultures, and individuals reflecting on their place in a multicultural world. It interacts with other levels of culture—such as organisational, professional, and individual dimensions—offering a lens to foster inclusion, collaboration, and growth.
In this blog, we’ll explore this claim further through examples of how national culture influences various cultural spheres. By the end, I hope you’ll discover why understanding national culture and its influence is indispensable for leadership, team performance, and self-awareness in an increasingly diverse world.
National culture is more than a label; it’s a lens that shapes how we perceive the world. It forms the foundation of our values and norms, ingrained as we grow into socially acceptable members of society. However, using national culture as a stereotype is both misleading and harmful.
While individuals rarely align perfectly with all national cultural dimensions (such as national average levels of individualism or uncertainty avoidance), national culture provides a broad framework shaping societal norms and expectations. It interacts with other cultural levels, such as organisational, professional, and subcultural influences, offering a context for understanding behaviours, beliefs, and values.
Rather than viewing national culture as a rigid construct, consider it a starting point—a lens that provides context for understanding behaviours and interactions while leaving room for the influence of personal and other cultural dimensions.
Recognising the influence helps leaders and teams navigate cultural diversity more effectively. Let’s look at a few examples of this in practice.
National culture does not exist in isolation. It weaves through and influences various cultural groups, shaping our identities and experiences. Here are some examples illustrating this dynamic interplay:
These examples underscore how national culture provides a foundational backdrop that continues to influence other levels of culture. Ignoring it all together risks overlooking a key part of the cultural puzzle.
But what about those of us who operate in truly multicultural environments or whose lives are shaped by unique blends of cultural influences? Let’s explore how national culture continues to shape individual identities through some more examples.
For individuals living in different countries or from cross-cultural families, the relationship between national and other cultural groups becomes more dynamic. These experiences create unique cultural identities where national influences remain a key thread.
This raises an important question: when is it more effective to focus on individual cultural preferences rather than national culture? The answer depends on the context and purpose, and I’ve explored this in more detail in my blog article on turning diversity into strengths.
Let’s explore how national culture shapes multicultural individuals through examples:
While these perspectives can inspire personal reflection and become professional strengths—such as on foreign assignments—they also offer a strategic advantage in shaping business decisions and enhancing team performance.
In leadership, team dynamics, and personal growth, national culture is a foundational influence that cannot be overlooked.
National culture remains a vital framework in an interconnected world. While individuals may belong to multiple cultural groups and hold different identities, the foundational role of national culture shapes how we perceive and interact with the world.
For leaders, recognising the interplay between national and other levels of culture is essential for fostering inclusion, driving team performance, and building cultural intelligence. Whether you’re navigating organisational change, leading diverse teams, or reflecting on your own cultural influences, understanding national culture offers invaluable insights.
By leveraging the value-based dimensions of national culture—such as power distance or individualism—and connecting them with other cultural layers, like organisational norms prioritising collaboration or professional ethics emphasising precision, you can develop the awareness and adaptability needed to succeed in today’s globalised environment.
How has national culture shaped your leadership style or team dynamics? Start reflecting today.
Need help with getting started? We have put together a free Cultural Intelligence Checklist you can download to start asking the right questions.
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